The large city of Shimoga in the Indian state of Karnataka functions as the district headquarters of Shimoga District. The city has been officially renamed shivamogga in 2014. It is located in the central part of Karnataka, on the banks of the Tunga River and serves as a gateway to the hilly regions of the Western Ghats. Shivamogga is popularly nicknamed as the "Gateway of Malnad." Shimoga experiences a tropical wet and dry climate and has a population of around 3.3 lakh. Shimoga is an important center for education with its wide variety of prestigious schools as well as colleges. Industries such as Malnad Alloys, Pearlite Industries, Vijay Technocrats, Perfect Alloys, Shanthala Sperocast, etc. are some foundries that manufacture castings which are supplied to other related industries in the country as well as exported. The city is surrounded by lush green paddy fields, chili plantations, areca nut and coconut groves which contributes to the economy of the city. An IT Park is being constructed at Shimoga, near the upcoming Shimoga airport.
The bank was named Vijaya Bank since it was found on the auspicious occasion of Vijayadashami Day. On 23 October 1931, it was founded by a group of farmers under the leadership of A. B. Shetty, in Mangaluru, Dakshina Kannada District of Karnataka State. The Bank has been actively working with the agenda of financial inclusion. The bank has been started with the objective of economic empowerment and providing banking services to the rural masses. The bank has provided sanitation facilities to 56 government schools mostly in rural areas. The bank has established 32 rural health centers where patients are provided with primary health care and medicine free of cost. A unique programme has also been devised to adopt girl children. The bank introduced the policy of Girl Child Adoption in 2011 under which the bank takes girl children from SC/ ST/ OBC/ economically weaker sections / backward areas/ needy families from the age of 5 years onwards to promote girl child education, mostly from rural and backward areas. The bank has adopted 1163 girl children all over the country.V-Gyan Sagar is a unique initiative taken by Vijaya Bank to impart financial literacy to the public. It is an Android-based mobile application that enables its subscribers to receive regular updates on banking and economic news. It explains banking terminologies.