Erode is a small and beautiful city located on the banks of the Kaveri River in the Indian state of Tamil Nadu. The seventh largest city in the state, Erode is often referred to as the Textile city or the Turmeric city. Erode is an ancient region with a great history and cultural significance. The modern city has half a million population from different religions and it is divided into 60 for effective civic governance. The economy of Erode is primarily driven by the textile, turmeric and oil industries which provide employment opportunities to a good portion of the city?s population. Erode is also known for industries such as rice mills, leather processing, paper production, engineering, auto and looms. The BPO sector in this city is gradually developing. Erode is also known for its handloom products, knitwear and food products. The Government Technical Institute is a prominent educational institution in the city. A few places of tourist attraction in and around Erode include the Thindal Murugam Temple, CSI Brough Church, Thowheeth Mosque, Sankagiri Fort, Natadreeswarar Temple, Vellore Birds Sanctuary, etc.
The bank was named Vijaya Bank since it was found on the auspicious occasion of Vijayadashami Day. On 23 October 1931, it was founded by a group of farmers under the leadership of A. B. Shetty, in Mangaluru, Dakshina Kannada District of Karnataka State. The Bank has been actively working with the agenda of financial inclusion. The bank has been started with the objective of economic empowerment and providing banking services to the rural masses. The bank has provided sanitation facilities to 56 government schools mostly in rural areas. The bank has established 32 rural health centers where patients are provided with primary health care and medicine free of cost. A unique programme has also been devised to adopt girl children. The bank introduced the policy of Girl Child Adoption in 2011 under which the bank takes girl children from SC/ ST/ OBC/ economically weaker sections / backward areas/ needy families from the age of 5 years onwards to promote girl child education, mostly from rural and backward areas. The bank has adopted 1163 girl children all over the country.V-Gyan Sagar is a unique initiative taken by Vijaya Bank to impart financial literacy to the public. It is an Android-based mobile application that enables its subscribers to receive regular updates on banking and economic news. It explains banking terminologies.