English Bazar is a city in the Malda district of the Indian state of West Bengal. It is popularly known as Malda town and has been nicknamed as the "Mango City." Malda serves as the headquarter of the eponymous district. Old Malda municipality and the, as well as the English Bazar municipality, are under the Malda municipal corporation. This is a rapidly growing city with a population of over 2 lakh people. Malda lies on the western bank of the Mahananda river. It experiences an extremely humid weather. Various colleges and universities are found in and around English Bazar. The University of Gour Banga is the largest educational institution in the area along with several other colleges like Malda College, Malda Polytechnic, Malda Medical College and Hospital, IMPS College of Engineering and Technology, etc. The city has a great connectivity to the state capital as well as to the Northeast via railway and roads. The city is known for its cultivation of mangoes and production of Mango Jelly.
The bank was named Vijaya Bank since it was found on the auspicious occasion of Vijayadashami Day. On 23 October 1931, it was founded by a group of farmers under the leadership of A. B. Shetty, in Mangaluru, Dakshina Kannada District of Karnataka State. The Bank has been actively working with the agenda of financial inclusion. The bank has been started with the objective of economic empowerment and providing banking services to the rural masses. The bank has provided sanitation facilities to 56 government schools mostly in rural areas. The bank has established 32 rural health centers where patients are provided with primary health care and medicine free of cost. A unique programme has also been devised to adopt girl children. The bank introduced the policy of Girl Child Adoption in 2011 under which the bank takes girl children from SC/ ST/ OBC/ economically weaker sections / backward areas/ needy families from the age of 5 years onwards to promote girl child education, mostly from rural and backward areas. The bank has adopted 1163 girl children all over the country.V-Gyan Sagar is a unique initiative taken by Vijaya Bank to impart financial literacy to the public. It is an Android-based mobile application that enables its subscribers to receive regular updates on banking and economic news. It explains banking terminologies.