Amritsar, historically remembered as Ramdaspur or Ambarsar, is a city in the north Indian state of Punjab. Rivers Beas and Ravi, distributaries of the great Indus River, flow through two edges of this city. It is esteemed as a holy place by the Sikh community as it hosts the famous Golden Temple. It is an extremely busy and one of the most visited shrines in India, which attracts devotees as well as visitors from India and abroad. Apart from the Golden Temple, a few other notable tourist attractions in the vicinity of the city include Jallianwala Bagh, Akal Takht and Durgiana Temple. The daily ritual at the Wagah border is also attended by thousands of visitors every day. The Ram Teerath Ashram at Amritsar is also frequented by many Hindu devotees. It is believed to be the Ashram of Maharishi Valmiki, who had written the epic of Ramayana. Tourism greatly contributes to the Amritsars economy. Several small-scale and light-engineering industries also thrive in this area. Handicrafts like carpets and fabrics as well as farm products also contribute to the economy of the city. Amritsar is a residential as well as a commercial hub. There are many exciting spots for shopping and recreation in and around the city. The delicious Punjabi cuisine is also worth mentioning at this juncture. With numerous reputed academic institutions and all the modern amenities needed for a comfortable life, Amritsar is not only the global heart of the Sikh religion but also a lovely place to live in.
The bank was named Vijaya Bank since it was found on the auspicious occasion of Vijayadashami Day. On 23 October 1931, it was founded by a group of farmers under the leadership of A. B. Shetty, in Mangaluru, Dakshina Kannada District of Karnataka State. The Bank has been actively working with the agenda of financial inclusion. The bank has been started with the objective of economic empowerment and providing banking services to the rural masses. The bank has provided sanitation facilities to 56 government schools mostly in rural areas. The bank has established 32 rural health centers where patients are provided with primary health care and medicine free of cost. A unique programme has also been devised to adopt girl children. The bank introduced the policy of Girl Child Adoption in 2011 under which the bank takes girl children from SC/ ST/ OBC/ economically weaker sections / backward areas/ needy families from the age of 5 years onwards to promote girl child education, mostly from rural and backward areas. The bank has adopted 1163 girl children all over the country.V-Gyan Sagar is a unique initiative taken by Vijaya Bank to impart financial literacy to the public. It is an Android-based mobile application that enables its subscribers to receive regular updates on banking and economic news. It explains banking terminologies.