the motto of the UCO Bank is "Honours your Trust." It was founded in 1943 in Kolkata. It is a major government-owned and commercial bank of India also known as the United Commercial Bank. Its total business was ? 4.55 lakh crore during FY 2013-14. It was ranked 1860 on Forbes Global 2000 List by 2014 data. According to the Brand Trust Report 2014, a study conducted by Trust Research Advisory, the Bank was ranked 294th among Indias most trusted brands. It was a difference of 796 ranks considering its previous position among Indias most trusted brands in the Brand Trust Report 2013. The bank has a regional presence of 3,078 branches and 2564 ATMs with a prospective growth in the number of offices as well as ATMs. The logo of UCO bank includes a pair of clasped hands covered by an octagonal structure. It has been colored blue since the organizations inception is to represent the national responsibility of the bank. The background of the logo is yellow from the beginning. The significant competitors of the bank have always been the State Bank of India, HDFC Bank, ICICI Bank, Axis Bank, Punjab National Bank, Bank of Baroda and the Bank of India. The economic liberalization may bring foreign banks, which could make the inter-bank competition intense for commercial and well-to-do retail customers.