Anand is the administrative center of the eponymous district in the Indian state of Gujarat. It is situated in the Charotar region which consists of the Anand and Kheda Districts. This city is popularly known as the Milk Capital of India as it was the seat of the milk revolution started by Verghese Kurien who established the first plant of AMUL at Anand in 1946. The Head Office of Gujarat Cooperative Milk Marketing Federation Ltd is located in Anand. There are many other reputed organizations based in this area such as NDDB of India, Vidya Dairy, the Institute of Rural Management Anand and the Anand Agricultural University. Vallabh Vidhyanagar, an educational suburb of Anand, is home to thousands of students from all over India. The vibrant economy of the Anand ranges from farming to large-scale industries. Major crops that are grown in the area are tobacco and banana. Dairy farming is the leading source of economy in Anand. Vitthal Udhyog Nagar, a huge industrial belt located on the outskirts of Anand, has many famous industries such as Elecon Engineering, Vulcan Industrial Engineering Co. Ltd, The Charotar Iron Factory, Milcent and Atlanta Electrics and Warm Steam, etc. Three thriving vegetable markets have developed in this city. Anand houses around 3 lakh residents who speak mainly in Gujarati and also in Hindi.
Ratnakar Bank was founded in August 1943. According to Business World-PWC Best Bank Survey, it was rated as the fastest growing small bank simultaneously in the year 2013, 2014 and 2015. In the year 2013, it bought a particular business of the Royal Bank of Scotland due to which 1.5 lakh of RBS customers moved to RBL Bank. In the year 2016, it acquired a 30% stake in Swadharv Finserve Pvt Ltd.RBL bank started the first credit card for Gold enthusiasts in association with Indian Gold Union. To support the government campaigns such as Make In India and Startup India, the RBL Bank came up with the Startup Club to fulfill the end to end banking needs of the emerging entrepreneurial community. It has also started the financial literacy program referred to as "Shaksham" in association with CDC to provide education to 25000 individuals and 300 villages in the four districts of MP. The RBL bank has also been a banking partner for the Delhi Daredevils. RBL even started another financial literacy program "Swadhaar Finaccess" for women from lower-income communities in association with Swadhaar Information and Management Services in Gujarat and Mumbai.