serampore is a famous historical town in the Indian state of West Bengal. While Serampore is the British spelling, the name of this town is spelled in different ways such as Srirampur, Shreerampore, Shrirampur, etc. The town is located in the Hooghly district and it functions as the headquarter of the Srirampore subdivision. The town is covered by the Kolkata Metropolitan Development Authority. Serampore is a pre-colonial town, situated on the west bank of River Hooghly. It was under the Danish rule from 1755 to 1845 and was known as Frederiknagore during the Danish dominance. This old city has stood the test of time and witnessed many social changes such as the rise and fall of feudalism, the advent of the Danes, the Bengal Renaissance during the British governance and subsequent industrial development in the post-independent era. Serampore has now become a satellite town of Kolkata and is undergoing rapid urbanization. There are many pristine educational institutions at Serampore - the Serampore College, Government College of Engineering and Textile Technology, Chatra Nandalal Institution are a few to name. The Mahesh area in Serampore is well-known for its yearly "Rath-Yatra" (Chariot ceremony in honor of God Jagannath) when thousands of devotees from all over the state flock to this town to witness the grand ceremony. The city of Serampore is very well connected to the rest of the state via railway and road.
The first Paul George Memorial Tournament was began by the Muthoot Group in 2012, for children of the government schools in the Delhi NCR region. The winners of the tournament were awarded scholarships. The Muthoot M George Foundation conducted all of the philanthropic activities of Muthoot Finance through which it performs tree plantation drives and offers scholarships to the needy people regularly. The company also took the initiative on education, environment, health, financial assistance, and eco-friendliness through M George Foundation. The Muthoot Finance is associated with the concept of an E-toilet, which was a public sanitation initiative, with the aid of the Credai Clean City Movement. Along with that, the company also conducts agricultural seminars on a regular basis by the name of My Kitchen Garden to educate farmers on the effects of pesticide use in farming and how to control that for healthier living. The company has also actively helped cancer patients, as well as individuals diagnosed with the kidney diseases, by taking care of their medical expenses. The Muthoot Finance runs the "Horn Not Ok Please" initiative to raise awareness on the harmful effects of vehicular noise pollution. It has also established a Centre for creating road traffic and safety awareness and the prevention of traffic accidents at the office of Assistant Commissioner of Police in Kochi.