Nellore, situated in the southern Indian state of Andhra Pradesh, is also known as Vikrama Simhapuri. Various dynasties like the Mauryas, Ashoka the Great, the Vijayanagara Empire, the Cholas, the Pallavas and other empires had ruled over this area for years. The modern administration of the city is carried out by an elected representative for each of its 56 wards. The city functions as the headquarters of Nellore District. The fertile banks of River Penna support the cultivation of paddy at Nellore. The economy or trade in Nellore mainly depends upon agricultural produce along with other modern industries such as hardware, textile, automobile, consumer goods and other SMEs. There are a few of large industrial estates in and around the city that houses units of Nippo batteries and Apache leather shoes. Shrimp culturing is quite famous at Nellore, owing to its proximity to the sea. Nellore has many educational institutions and universities and many other schools and colleges. Some of the well-known tourist attractions in and around Nellore include the Barashaheed Dargah, the Venkatagiri Fort, the Tikkana Park, the Udayagiri Fort, the Nellapattu Bird Sanctuary, the Nellore Ranganatha Temple, etc.
The first Paul George Memorial Tournament was began by the Muthoot Group in 2012, for children of the government schools in the Delhi NCR region. The winners of the tournament were awarded scholarships. The Muthoot M George Foundation conducted all of the philanthropic activities of Muthoot Finance through which it performs tree plantation drives and offers scholarships to the needy people regularly. The company also took the initiative on education, environment, health, financial assistance, and eco-friendliness through M George Foundation. The Muthoot Finance is associated with the concept of an E-toilet, which was a public sanitation initiative, with the aid of the Credai Clean City Movement. Along with that, the company also conducts agricultural seminars on a regular basis by the name of My Kitchen Garden to educate farmers on the effects of pesticide use in farming and how to control that for healthier living. The company has also actively helped cancer patients, as well as individuals diagnosed with the kidney diseases, by taking care of their medical expenses. The Muthoot Finance runs the "Horn Not Ok Please" initiative to raise awareness on the harmful effects of vehicular noise pollution. It has also established a Centre for creating road traffic and safety awareness and the prevention of traffic accidents at the office of Assistant Commissioner of Police in Kochi.