The city of Rourkela is a planned city located in the northern part of the Indian state of Odisha. Rourkela is often referred to as Ispat Nagar and sometimes as the Steel City of Odisha. Rourkela has one of the largest steel plants of SAIL, which is also known as Rourkela Steel Plant. The city has been selected to be further developed into a smart city in the third phase of the Smart Cities Mission. The city celebrates Rourkela Day on 3rd March every year. The name of Rourkela originates from the native tribal language of Sadri. It is an amalgam of two words - "rour" means "our" and "Kela" means "village" which adds up to "Our Village." The city is situated in the Sundergarh district of Odisha. The Rourkela Township is segregated into two townships known as Steel Township and Civil Township. The Steel Township comprises of the Residential quarters of Rourkela Steel Plant and the other part is known as the Civil Township. The steel plants drive the economy of Rourkela and most of the residents are employed in the Steel industry. With several places of tourist attraction nearby, reputed educational institutions like the NIT Rourkela and all the modern amenities needed for a comfortable living, this thriving city is a great place to settle in.
The Dhanlaxmi Bank was founded in 1927. In 1975, the first branch of the bank was opened outside Kerela. The bank was designated as a scheduled commercial bank by the RBI in 1977. In 1980, the bank had a secure network of 100 branches. In the year 2000, the Dhanlaxmi bank installed its first ATM. In the year 2002, the bank has celebrated its platinum jubilee year. In the year 2009, it 45 new branches and 102 new ATMs.In 2011, the bank launched the IMPS or Immediate Payment System to enable its customers for quick fund transfer. The bank has initiated missed call services via phone banking to help its customers in the year 2014. The Dhanlaxmi bank introduced three new bank saving products namely Dhanam Vanitha, Dhanam Yuvak and Dhanam Genius Account in the same year. The Bank has achieved High Rating from BCSBI in the BCSBI Compliance rating in 2015 along with which it has also launched Dhan Smart app for the convenience of its customers. In the retail banking system, the IMPS was introduced by the bank in 2016, followed which the bank launched Bharat Bill Payment System in 2017. As a financial inclusion initiative, the bank issued Kisan Credit Cards to 186 farmers as of 31st March,2018.