Alappuzha, popularly known as Alleppey, located in Kerala, functions as the administrative headquarters of the Alappuzha District. This city and a municipality in Kerala has an urban population of nearly two lakh people, having highest literacy rate in the state. The Centre for Science and Environment rated Alleppey as the cleanest town in India in 2016, followed by Mysuru and Panaji. This city is the oldest planned city in this area. The lighthouse on the coast of Alappuzha is the first of its kind on the Laccadive Sea coast. The town of Alappuzha is known for its picturesque canals, backwaters, beaches, and lagoons. Lord Curzon had described this city as the "Venice of the East." Malayalam is the most commonly used language in Alappuzha. Alleppey is a place of great tourist attraction in India. The Backwaters of Alleppey are the most popular tourist destination in Kerala. The cruise and houseboats in these backwaters are highly popular. Other attractions in the area are Alappuzha Beach, Pathiramanal, Ambalappuzha Sri Krishna Temple, Arthunkal, Mannarasala Temple, St. Andrews Basilica, Krishnapuram Palace, Haripad Sree Subrahmanya Swamy temple, Chettikulangara Devi Temple, Thakazhy Sree Dharma Sastha Temple, Padanilam Parabrahma Temple, Edathua Church, Mullakkal Temple, Alappuzha CSI Christ Church and Champakulam Valia Palli. The economy of this town is fuelled by tourism followed by agriculture and marine products. Although the district is industrially backward, a few traditional industries such as coir and coir products, handlooms, handicrafts, marine products and toddy tapping are quite popular in Alappuzha for a long time.
The Vijaya Bank is headquartered in Bangalore, Karnataka, India and it is one of the nationalized public sector banks in India. The bank provides several financial products and services to customers through its delivery channels. As of March 2017, the bank has a network of approximately more than 2000 branches across India and over 4000 customer touch points including 2001 ATMs.Since its inception, the bank grew steadily. It became a scheduled bank in 1958. Vijaya Bank steadily evolved into a large All India Bank with nine smaller banks merging with it during 1963,1968 under the chairmanship of Shri. Mulki Sunder Ram Shetty. The bank registered its logo in 1965. On November 11, 1969, the banks head office was shifted to Bengaluru. On 15 April 1980, the bank was nationalized. The bank had 571 branches, with a total business of ?605.95 crore and a staff strength of 9059 at the time of nationalization. On 26 October 1984, the present head office building of the Bank was inaugurated at Mahatma Gandhi Road, Bengaluru. Shri R.A.Sankara Narayanan is the current MD & CEO of Vijaya bank. As on 31 March 2017, the banks total business is over ?2,29,000 crore containing deposits of ?1,33,012 crore and advances of ?96,821 crore.