saharsa is located in the Saharsa district of Bihar, near the banks of the Kosi River. The city functions as the administrative headquarter of the Saharsa district in the Mithila region of the state. It is also the capital and divisional headquarter of the Kosi Division that includes three districts. The name Saharsa is believed to have a reference to the Sahars Assembly Constituency, that consists of this city and its neighboring areas. The name originates from saharsha which means laden with joy in Sanskrit. Many residents of Saharsa speak in Maithili. Hindi and Urdu are also widely understood and spoken. The Bagmati and Kosi rivers, along with their tributaries ensure that the area is rich in the alluvial soil which supports cultivation. The main food crop grown here is paddy and the main cash crop is makhana. Bamboo and Teak trees are also largely grown, apart from mango, litchi, mustard, corn, wheat and sugarcane. There are many reputed educational institutes in Saharsa and it has a good network of roads and railway that connect the city to all the nearby areas.
Muthoot Finance Ltd. is known as one the large gold financing company in the world. The company also offers other services a part from gold financing such as , money transfers, wealth management services,foreign exchange , travel and tourism and selling of gold coins at branches of Muthoot Finance Ltd. The headquarters of the company is located in Kerala, India, and it operates over 4,400 branches across India. Overseas, It has established its office in the UK, the US, and the UAE. The stocks of the company are listed on the Bombay Stock Exchange (BSE) and National Stock Exchange, while the company comes under the brand umbrella of the Muthoot Group. The target market of Muthoot Finance consists of small businesses, SME business owners, vendors, farmers, traders, and salaried individuals. In 1939, M George Muthoot founded Muthoot Finance. The Reserve Bank of India has licensed Moothot Finance company under Companies act of 1956 to operate as NBFC without taking public deposits, and it is liberated from Money Lenders Acts provisions in Karnataka and other states. The gold loan business of the company constitutes more than 99% of its total revenue.