Latur, also known as Lattaluru, is an emerging city in the Marathwada region of the Indian state of Maharashtra. The city is close to the state boundary of Maharashtra and Karnataka, on the Balaghat plateau. It functions as the administrative headquarter of the Latur district. The city is a celebrated tourist hub as its historical monuments and the famous Kharosa Caves attract many visitors. Over the centuries, the place was ruled by various great rulers such as the Satavahanas, the Sakas, the Yadavas of Deogiri, the Delhi Sultans, the Chalukyas, the Bahamani rulers of South India, the Mughals, Adilshahi, etc. Latur is a major producer of sugarcane, edible oils, soybean, grapes and mango production. The Keshar Amba variety of mango was developed in the Latur region. Latur is the largest trading center for soybean in India. The city is within the sugar Belt of Maharashtra as it houses more than eleven sugar factories. It also has a thriving market for fruits, oilseeds and commodities. There are many industrial units for agro-processing, edible oils, consumer durables, aluminum processing, plastic processing, agriculture and biotech. It has many cold storage facilities that are privately owned as well as owned by the state.
The first Paul George Memorial Tournament was began by the Muthoot Group in 2012, for children of the government schools in the Delhi NCR region. The winners of the tournament were awarded scholarships. The Muthoot M George Foundation conducted all of the philanthropic activities of Muthoot Finance through which it performs tree plantation drives and offers scholarships to the needy people regularly. The company also took the initiative on education, environment, health, financial assistance, and eco-friendliness through M George Foundation. The Muthoot Finance is associated with the concept of an E-toilet, which was a public sanitation initiative, with the aid of the Credai Clean City Movement. Along with that, the company also conducts agricultural seminars on a regular basis by the name of My Kitchen Garden to educate farmers on the effects of pesticide use in farming and how to control that for healthier living. The company has also actively helped cancer patients, as well as individuals diagnosed with the kidney diseases, by taking care of their medical expenses. The Muthoot Finance runs the "Horn Not Ok Please" initiative to raise awareness on the harmful effects of vehicular noise pollution. It has also established a Centre for creating road traffic and safety awareness and the prevention of traffic accidents at the office of Assistant Commissioner of Police in Kochi.