Mathura is a pious city in the Indian state of Uttar Pradesh which has been selected as one of the heritage cities for Indian Governments Heritage City Development and Augmentation Yojana scheme. Mathura is considered to be a holy city as it was the birthplace of Lord Krishna. It is one of the seven cities included in the sapta Puri, where, according to the beliefs of Hinduism, Moksha or salvation can be attained. The city with 4 lakh residents now used to be a thriving hub of trade and commerce earlier for its strategic location at the junction of important caravan routes. The twin-city of Mathura and Vrindavan hold great historic and religious importance. Being the birthplace and hometown of Lord Krishna, this city is dotted with innumerable temples and thus attract a lot of Hindu devotees from all over the country. Tourism drives the economy of this city, closely followed by the Mathura Refinery, an oil refinery of Indian Oil Corporation. The city boasts of its aesthetic culture and traditions. sanjhee is the colorful art of decorating the ground with flowers. The city is known for its traditional folk-songs that express the love of Lord Krishna and Radha. The Raaslilas of Mathura are an integral part of Indian Folklore.
The Axis bank was founded in 1993 as UTI Bank. It is headquartered in Mumbai, Maharashtra and as of 2018, the bank has a network of 3,703 branches. It has the most extensive ATM network among the private banks. In 2007, the UTI Bank name was changed to Axis Bank. It commenced its operations in 1993 after the GOI allowed the establishment of new private banks. The first branch of the bank was inaugurated in 1994 in Ahmedabad by Mr.Manmohan Singh, who was the Finance Minister of India at that time. The UTI bank was promoted by the Unit Trust of India, LIC, General Insurance Corporation, Oriental Insurance Corporation and few other insurance companies. It became the first bank to launch the travel currency card in 2003 and got listed on London Stock Exchange in 2005. The first overseas branch of UTI Bank was opened in Singapore in 2006 and 2011 it opened an office in Colombo. Deepika Padukone, an actor from Bollywood industry, is the brand ambassador of the Axis Bank. As of March 2016, the bank had more than 50,000 employees. In mobile banking, the bank has introduced Axis pay to facilitate the payments through UPI Interface.