Karaikudi is situated in the Sivaganga district of Tamil Nadu. It is a greater municipality and the states 20th largest urban agglomeration. It is part of the Chettinad area and has been declared a heritage town by the State Government of Tamil Nadu. Karaikudi is known for its palatial houses that are built with limestone called Karai Veedu. Karaikudi has derived its name from the thorny plant called Karai. It has been referred to in the ancient literature as Kareekudi. The name gradually got modified and modernized into Karaikudi. It was established in the 19th century. The oldest known structure in the area is the Koppudaiya Nayagi Amman Temple. The town of Karaikudi is home to the Nagarathars and the Chettiars who form the business community, the financiers and the trade facilitators. Karaikudi is a rapidly developing urban center. UNESCO has proposed to set up a Chettinad Heritage Museum in the area, recognizing the unique architectural style of the region. Karaikudi is known for its palm leaf baskets woven by the women, known as Chettinad Kottan. Chettinadu Kandangi sarees of Karaikudi are widely popular in the region. The handicraft industry in Karaikudi is indeed a thriving business. Karaikudi is also known for its delectable cuisine. There are many prominent temples in the area that attract tourists. Kundrakudi Shanmuganathan Temple, Ariyakudi Thiruvengamudayan Temple, Pillayarpatti Karpagavinayagar temple, Thirumayam Permual Temple, Kannadasan Mandapam, Kamban Manimandapam, Chettinad Raja Palace and Thousand windows house are the visitor attractions in Karaikudi
The Axis bank was founded in 1993 as UTI Bank. It is headquartered in Mumbai, Maharashtra and as of 2018, the bank has a network of 3,703 branches. It has the most extensive ATM network among the private banks. In 2007, the UTI Bank name was changed to Axis Bank. It commenced its operations in 1993 after the GOI allowed the establishment of new private banks. The first branch of the bank was inaugurated in 1994 in Ahmedabad by Mr.Manmohan Singh, who was the Finance Minister of India at that time. The UTI bank was promoted by the Unit Trust of India, LIC, General Insurance Corporation, Oriental Insurance Corporation and few other insurance companies. It became the first bank to launch the travel currency card in 2003 and got listed on London Stock Exchange in 2005. The first overseas branch of UTI Bank was opened in Singapore in 2006 and 2011 it opened an office in Colombo. Deepika Padukone, an actor from Bollywood industry, is the brand ambassador of the Axis Bank. As of March 2016, the bank had more than 50,000 employees. In mobile banking, the bank has introduced Axis pay to facilitate the payments through UPI Interface.