Bikaner is a historical city, located in the northwest part of the Indian state of Rajasthan. The city of Bikaner serves as the administrative headquarters of both the Bikaner District and the Bikaner division. The city, located beside the Thar Desert, was originally a barren wilderness called Jangladesh, which was turned into a city in 1488 by Rao Bika of the Rathore clan. From such a wild fallow land, the city has gone through rounds of transition to develop into the fourth largest city in Rajasthan. The Indira Gandhi Canal and the Ganges Canal, completed in 1928 and 1987 respectively, facilitated this development. Bikaner celebrates its foundation on two days (Chhoti Akha Teej and Badi Akha Teej) during Akshaya Tritiya, by flying kites all day and relishing special Rajasthani food. Bikaner is most famous all over the world for its savory snacks known as Bhujia. Other salty snacks, known as namkeens, such as spicy papad, samosa and kachori are a specialty of Bikaner that are sold all over the country. The city is known for its forts that exhibit splendid architecture. The Junagarh Fort has now become a museum that shows the visitors the grand lifestyle of the past Maharanas of Rajasthan. The Laxmi Niwas Palace was earlier a residential palace has now been turned into a luxury hotel. There are many other temples and forts in the area that attract tourists.
The Axis bank was founded in 1993 as UTI Bank. It is headquartered in Mumbai, Maharashtra and as of 2018, the bank has a network of 3,703 branches. It has the most extensive ATM network among the private banks. In 2007, the UTI Bank name was changed to Axis Bank. It commenced its operations in 1993 after the GOI allowed the establishment of new private banks. The first branch of the bank was inaugurated in 1994 in Ahmedabad by Mr.Manmohan Singh, who was the Finance Minister of India at that time. The UTI bank was promoted by the Unit Trust of India, LIC, General Insurance Corporation, Oriental Insurance Corporation and few other insurance companies. It became the first bank to launch the travel currency card in 2003 and got listed on London Stock Exchange in 2005. The first overseas branch of UTI Bank was opened in Singapore in 2006 and 2011 it opened an office in Colombo. Deepika Padukone, an actor from Bollywood industry, is the brand ambassador of the Axis Bank. As of March 2016, the bank had more than 50,000 employees. In mobile banking, the bank has introduced Axis pay to facilitate the payments through UPI Interface.