Bettiah is a city in the West Champaran district of Bihar. The administrative headquarter of the district, Bettiah is situated in the Tirhut Division of the state. The city is quite close to the Indo-Nepal border. Agar Sen of the Jaitharia clan acquired a large territory in Champaran during the reign of Emperor Jehangir. Emperor Shah Jahan made him the Raja of the area. His son Raja Guj Singh built the palace of the family at Bettiah. The palace suffered utter negligence at the hands of the authority and at present, it has become the local marketplace of Bettiah. The area passed over to the East India Company in 1765. The area is known for its music called the Bettiah Gharana which is one of the oldest styles of vocal music.
The Shamrao Vithal Co-op. Bank Ltd. or SVC Cooperative Bank Limited, is a banking company incorporated under the Companies Act, 1956 a scheduled bank, and one of the oldest Urban Co-operative Bank in India built in 1906. The bank was set up when co-operation was just started in the country. It was established with the primary aim of helping the less fortunate members of the community under the ambit of its economic enterprises. It was also to encourage savings and to create funds for providing financial aid to deserving members.Mr. Rao Bahadur Shripad Subbarao Talmaki was the chief architect of the Bank. The Bank was initially registered as a Co-operative Credit Society on 27 December 1906. The Bank is present in 10 States of India. Maharashtra, Karnataka, Tamil Nadu, Telangana, Delhi, Rajasthan, Haryana, Goa, Gujarat and Madhya Pradesh. In 1907, cumulative deposit scheme, fixed deposit scheme and saving bank deposit were introduced by the bank. After that in 1911, the facilities for remittance were made available to the members by the draft. In 1913, the cash credit scheme was introduced by the bank. In 1956, facilities were thrown open to all communities. In 1988, the Shamrao Vithal bank was conferred the scheduled bank status.