Muzaffarnagar is a city as well as a municipal council in the Indian state of Uttar Pradesh. It is a part of the National Capital Region. It lies in the Doab region of Indo-Gangetic Plain. A Mughal Commander by the name of Sayyid Muzaffar Khan founded the city near the ancient town of Sarwat in 1633 during the reign of Shah Jahan. The native language of the city is Khari Boli, which is a prestigious dialect of Hindi. It resembles the Haryanvi dialect of Hindi. The economy of Muzaffarnagar depends upon the sugar and jaggery production. The farming activities in the area are focussed on jaggery and the city boasts of its huge jaggery trading business. There are eight sugar mills in the district of Muzaffarnagar. Apart from sugar and jaggery, Muzaffarnagar is also known for its production of steel and paper. The famous Shiv Chowk at the center of the city attracts many devotees of Lord Shiva during the Maha Shivratri ceremony every year. The city is known for its delectable cuisine, especially the chaats and sweets like "ghevar" are wildly craved for.
Muthoot Finance Ltd. is known as one the large gold financing company in the world. The company also offers other services a part from gold financing such as , money transfers, wealth management services,foreign exchange , travel and tourism and selling of gold coins at branches of Muthoot Finance Ltd. The headquarters of the company is located in Kerala, India, and it operates over 4,400 branches across India. Overseas, It has established its office in the UK, the US, and the UAE. The stocks of the company are listed on the Bombay Stock Exchange (BSE) and National Stock Exchange, while the company comes under the brand umbrella of the Muthoot Group. The target market of Muthoot Finance consists of small businesses, SME business owners, vendors, farmers, traders, and salaried individuals. In 1939, M George Muthoot founded Muthoot Finance. The Reserve Bank of India has licensed Moothot Finance company under Companies act of 1956 to operate as NBFC without taking public deposits, and it is liberated from Money Lenders Acts provisions in Karnataka and other states. The gold loan business of the company constitutes more than 99% of its total revenue.