Latur, also known as Lattaluru, is an emerging city in the Marathwada region of the Indian state of Maharashtra. The city is close to the state boundary of Maharashtra and Karnataka, on the Balaghat plateau. It functions as the administrative headquarter of the Latur district. The city is a celebrated tourist hub as its historical monuments and the famous Kharosa Caves attract many visitors. Over the centuries, the place was ruled by various great rulers such as the Satavahanas, the Sakas, the Yadavas of Deogiri, the Delhi Sultans, the Chalukyas, the Bahamani rulers of South India, the Mughals, Adilshahi, etc. Latur is a major producer of sugarcane, edible oils, soybean, grapes and mango production. The Keshar Amba variety of mango was developed in the Latur region. Latur is the largest trading center for soybean in India. The city is within the sugar Belt of Maharashtra as it houses more than eleven sugar factories. It also has a thriving market for fruits, oilseeds and commodities. There are many industrial units for agro-processing, edible oils, consumer durables, aluminum processing, plastic processing, agriculture and biotech. It has many cold storage facilities that are privately owned as well as owned by the state.
Muthoot Finance Ltd. is known as one the large gold financing company in the world. The company also offers other services a part from gold financing such as , money transfers, wealth management services,foreign exchange , travel and tourism and selling of gold coins at branches of Muthoot Finance Ltd. The headquarters of the company is located in Kerala, India, and it operates over 4,400 branches across India. Overseas, It has established its office in the UK, the US, and the UAE. The stocks of the company are listed on the Bombay Stock Exchange (BSE) and National Stock Exchange, while the company comes under the brand umbrella of the Muthoot Group. The target market of Muthoot Finance consists of small businesses, SME business owners, vendors, farmers, traders, and salaried individuals. In 1939, M George Muthoot founded Muthoot Finance. The Reserve Bank of India has licensed Moothot Finance company under Companies act of 1956 to operate as NBFC without taking public deposits, and it is liberated from Money Lenders Acts provisions in Karnataka and other states. The gold loan business of the company constitutes more than 99% of its total revenue.