Jalandhar was known by the name Jullundur during the British era. This Indian city is situated in the north-western state of Punjab. It is considered to be one of the oldest cities in the country. It is the administrative headquarters of the Jalandhar district which is divided into 63 wards represented by the elected members called counselors. The city has a rich history in folklore. According to the Hindu epic Ramayana, Jalandhar was the capital of King Lav, the son of Lord Rama and was apparently named after a demon called "Jalandar". The main economic support of the city is derived from agriculture. The most grown crop is wheat followed by other crops such as rice, cotton, pearl millet, maize, sugarcane, barley and different fruits. Jalandhar is home to many government-run and private educational institutions. Prestigious institutions like the National Institute of Technology, Jalandhar, DAV University, Lovely Professional University, Sant Baba Bhag Singh University, Khalsa College etc. have been opened in Jalandhar. The city is also known for places of tourist attractions such as Devi Talab Mandir, Shiv Mandir, Shiv Bari Mandir, Imam Nasir Mausoleum and Jamma Masjid, Gurudwara Kakipind Rama Mandir, etc.
Muthoot Finance Ltd. is known as one the large gold financing company in the world. The company also offers other services a part from gold financing such as , money transfers, wealth management services,foreign exchange , travel and tourism and selling of gold coins at branches of Muthoot Finance Ltd. The headquarters of the company is located in Kerala, India, and it operates over 4,400 branches across India. Overseas, It has established its office in the UK, the US, and the UAE. The stocks of the company are listed on the Bombay Stock Exchange (BSE) and National Stock Exchange, while the company comes under the brand umbrella of the Muthoot Group. The target market of Muthoot Finance consists of small businesses, SME business owners, vendors, farmers, traders, and salaried individuals. In 1939, M George Muthoot founded Muthoot Finance. The Reserve Bank of India has licensed Moothot Finance company under Companies act of 1956 to operate as NBFC without taking public deposits, and it is liberated from Money Lenders Acts provisions in Karnataka and other states. The gold loan business of the company constitutes more than 99% of its total revenue.