The city of Dewas is located on the Malwa plateau in the Indian state of Madhya Pradesh. It functions as the administrative center of the Dewas District. Dewas is an industrial city. It houses a government bank note press which happens to be the largest of its kind in Asia. The word Dewas is assumed to be a combination of the words Dev which means deity and Vas which means abode; so Dewas refers to the house of the God. The city lies at the foot of a conical hill, known as Chamunda hill, which has the shrine of the Goddess Vashini on its peak. The city was known for being a production center of retail opium during the 19th century. The city has many industrial units of companies like Tata, Kirloskar, Arvind Mills, Gajra Gears, Sun Pharma Industries Limited, etc. employing thousands of workers. The city is known for its soya bean processing industry in the country. Places of tourist interest in and around Dewas are Mata Tekri, Kaila Devi temple, Meetha Talab, Chamunda Hills, etc.
Muthoot Finance Ltd. is known as one the large gold financing company in the world. The company also offers other services a part from gold financing such as , money transfers, wealth management services,foreign exchange , travel and tourism and selling of gold coins at branches of Muthoot Finance Ltd. The headquarters of the company is located in Kerala, India, and it operates over 4,400 branches across India. Overseas, It has established its office in the UK, the US, and the UAE. The stocks of the company are listed on the Bombay Stock Exchange (BSE) and National Stock Exchange, while the company comes under the brand umbrella of the Muthoot Group. The target market of Muthoot Finance consists of small businesses, SME business owners, vendors, farmers, traders, and salaried individuals. In 1939, M George Muthoot founded Muthoot Finance. The Reserve Bank of India has licensed Moothot Finance company under Companies act of 1956 to operate as NBFC without taking public deposits, and it is liberated from Money Lenders Acts provisions in Karnataka and other states. The gold loan business of the company constitutes more than 99% of its total revenue.