Erode is a small and beautiful city located on the banks of the Kaveri River in the Indian state of Tamil Nadu. The seventh largest city in the state, Erode is often referred to as the Textile city or the Turmeric city. Erode is an ancient region with a great history and cultural significance. The modern city has half a million population from different religions and it is divided into 60 for effective civic governance. The economy of Erode is primarily driven by the textile, turmeric and oil industries which provide employment opportunities to a good portion of the city?s population. Erode is also known for industries such as rice mills, leather processing, paper production, engineering, auto and looms. The BPO sector in this city is gradually developing. Erode is also known for its handloom products, knitwear and food products. The Government Technical Institute is a prominent educational institution in the city. A few places of tourist attraction in and around Erode include the Thindal Murugam Temple, CSI Brough Church, Thowheeth Mosque, Sankagiri Fort, Natadreeswarar Temple, Vellore Birds Sanctuary, etc.
Established in 1994,the IndusInd Bank Ltd is a Mumbai based bank which offers commercial and electronic banking products and services. The Union Finance Minister, Mr.Manmohan Singh inaugurated it in April 1994. The operations of the bank started under the chairmanship of S.P Hinduja on 17th April 1994, with the aim of serving to the NRI community. The name of the bank is inspired from the Indus Valley Civilization.The bank began with a capital amount of Rs.1 billion out of which Rs. 600 million had been raised by the Indian residents and rest of the amount by NRIs.Among the new-generation private banks, IndusInd Bank is the first in India. The bank has its specialization in retail banking, and it keeps on upgrading its support systems through new technologies. It is also expanding its branches all across the country along with global spread. The IndusInd bank has its subsidiaries in Abudhabi, London, and Dubai. The maximum number of offices in India are in New Delhi, Mumbai, and Chennai. It has 1885 ATMs and 1004 bank branches across 625 locations of the country as on June 2016. The bank has been ranked 13th among top 50 most valuable brands on Brandz Top in the year 2015.