Amritsar, historically remembered as Ramdaspur or Ambarsar, is a city in the north Indian state of Punjab. Rivers Beas and Ravi, distributaries of the great Indus River, flow through two edges of this city. It is esteemed as a holy place by the Sikh community as it hosts the famous Golden Temple. It is an extremely busy and one of the most visited shrines in India, which attracts devotees as well as visitors from India and abroad. Apart from the Golden Temple, a few other notable tourist attractions in the vicinity of the city include Jallianwala Bagh, Akal Takht and Durgiana Temple. The daily ritual at the Wagah border is also attended by thousands of visitors every day. The Ram Teerath Ashram at Amritsar is also frequented by many Hindu devotees. It is believed to be the Ashram of Maharishi Valmiki, who had written the epic of Ramayana. Tourism greatly contributes to the Amritsars economy. Several small-scale and light-engineering industries also thrive in this area. Handicrafts like carpets and fabrics as well as farm products also contribute to the economy of the city. Amritsar is a residential as well as a commercial hub. There are many exciting spots for shopping and recreation in and around the city. The delicious Punjabi cuisine is also worth mentioning at this juncture. With numerous reputed academic institutions and all the modern amenities needed for a comfortable life, Amritsar is not only the global heart of the Sikh religion but also a lovely place to live in.
The Vijaya Bank was founded by a group of farmers under the leadership of A. B. Shetty on 23 October 1931, in Mangaluru, Dakshina Kannada District of Karnataka State. It was named Vijaya Bank since it was found on the auspicious Vijayadashami Day. During the economic chaos created out of the Great Depression of 192730, Shetty approached some eminent personalities to start a bank with the aim of providing credit facilities at a lower rate of interest to the farmers for cultivating their lands and preventing them from falling in the grasp of money lenders. On 23 October 1931, Mr.Shetty involved 14 leaders and established Vijaya Bank. The bank had an authorized capital of ?Five lakh and an issued capital of ?Two lakh in the beginning. Being a retail bank, its topline growth has come from the retail segments. Retail advances of the bank constitute 30% of the gross credit. The Bank has been actively working with the agenda of financial inclusion. The bank has been started with the objective of financial empowerment and providing banking services to the rural masses. The Vijaya bank has also opened Basic Savings Bank Accounts under Pradhan Mantri Jan Dhan Yojana and provided Rupay debit cards to all the account holders. The bank participated in promoting social security schemes such as Pradhan Mantri Suraksha Bima Yojana, Pradhan Mantri Jeevan Jyoti Bima Yojana, and Atal Pension Yojana.