Bettiah is a city in the West Champaran district of Bihar. The administrative headquarter of the district, Bettiah is situated in the Tirhut Division of the state. The city is quite close to the Indo-Nepal border. Agar Sen of the Jaitharia clan acquired a large territory in Champaran during the reign of Emperor Jehangir. Emperor Shah Jahan made him the Raja of the area. His son Raja Guj Singh built the palace of the family at Bettiah. The palace suffered utter negligence at the hands of the authority and at present, it has become the local marketplace of Bettiah. The area passed over to the East India Company in 1765. The area is known for its music called the Bettiah Gharana which is one of the oldest styles of vocal music.
The Punjab and Sind Bank was established in the year 1908 with an idea to uplift the weaker section with the far-sighted vision of luminaries like Sir Sunder Singh Majitha, Bhai Vir Singh, and Sardar Tarlochan Singh. They enjoyed the highest respect from the people of Punjab. A Punjab & Sind Bank branch was established in London in the 1960s. In 1991, the Bank of Baroda acquired the Punjab & Sind Banks London branch on the request of the RBI based on the Punjab & Sinds involvement in the Sethia fraud. The Bank confirmed to have a network of 920 branches or extension counters and 63 ATMs spread across the country as of July 31, 2010. Notably, they have 49 specialized departments, out of the 920 offices. The Punjab & Sind Bank was established to support the weaker section of the society with the vision of social commitment in the course of economic endeavors for raising their standard of life. In particular, Punjab & Sind Bank reached among the six banks that where nationalized by the Government of India during the second wave of nationalizations on 15 April 1980. ICICI Bank has tied up with Punjab and Sind Bank for offering the state of art technology to the cardholders for competing with the other competitors in the banking industry.