The thriving city of Rajahmundry lies on the banks of the Godavari in the southern Indian state of Andhra Pradesh. Popularly known as ?The Cultural Capital of Andhra Pradesh,? the city serves as the administrative headquarters of the East Godavari district. Rajahmundry is a city of antiquity. It is one of the most important cities in the history of the state. Its roots can be traced back to 1100 AD. The city is reputed for shaping up the Telugu language as well as for its dynamic role in the Indian independence movement. Rajahmundry is the sixth largest in the state. Its modern civic administration is conducted through the organized division of the city into 93 wards. The cloth and bullion businesses mainly fuel the economy of the city. Rajahmundry acts as a business hub for east and west Godavari districts. The rich and fertile basin of the Godavari also contributes to agriculture. Paddy is the major crop cultivated. The city hosts a few notable educational institutions such as Adikavi Nannaya University, Telugu University, Godavari Institute of Engineering and Technology, GSKM Law College, G.M.R. Polytechnic College etc. The historic city is a hub for Telugu culture with plenty of tourist attractions such as the Godavari Rail Bridge, Sri Sri Radha Gopinath Temple, ISKCON, the Markandeya Temple, Sri Veerabhadra Swamy Temple, the Rallabandi Subbarao Government Museum, etc.
Federal Bank Limited was established on 28th April 1931. In September 2006, the Ganesh Bank of Kurundwad was merged with Federal Bank, and the total number of the bank branches crossed 500. In July 2011, the Federal office launched the general insurance cover for stabilizing the relationship with the clients. FedDelight, banks unique gift card was launched in September 2011. In November 2011, the bank started its 24/7 customer care which was controlled by differently abled people. The Federal Bank has also signed an agreement with Samba Bank for inward remittance. The stocks of the bank get listed on the BSE Index in 2012. In August 2013, the bank launched its first electronic passbook named Fedbook in India, and it was awarded as the most active organization. The bank has adopted an exclusive video conferencing facility named Vconnect to enable customers to interact with relationship managers of the bank. In June 2015, the bank launched an innovative payment app for its customers named, Scan n Pay. Another initiative in digital banking was Fed-E-Credit, the first digital loan in August 2015. In January 2016, the bank introduced miss call based banking services for fund transfer.