The city of Thrissur in the Indian state of Kerala was originally known as Thiru Siva Peroor. It is more commonly known by its anglicised name Trichur. It is the fifth largest city in Kerala as well as the third largest urban agglomeration in the state. The city functions as the headquarter of the Thrissur District. The city of Thrissur has developed around a 65-acre hillock known as the Thekkinkadu Maidan which houses the famous Vadakkumnathan temple. Thrissur used to be the capital of the Kingdom of Cochin in olden days. Thrissur is known for its cultural, spiritual and religious leanings throughout history and hence often referred to as the Cultural Capital of Kerala. Thrissur a major financial and commercial hub of the state, dotted with thriving Malayali entrepreneurs. The city is known for its financial capabilities which predominantly fuels the economy. Thrissur has the headquarters and offices of almost all the banks registered under RBI, thus earning it the nickname of the "Banking town." Thrissur is also gradually emerging as the largest center for Ayurvedic drug manufacturing industry with more than 150 manufacturing units within the city. Modern retailing has also become a big business and revenue earner in Thrissur. Jewelry and textile retailing occupy a major part of Thrissurs retailing business. Famous jewelry groups like Kalyan Group, Joyalukkas, Jos Alukka & Sons, etc. have their bases in the city and provide employment opportunities to a lot of residents.
In 1927 the Dhanlaxmi Bank Ltd. was incorporated at Thrissur, Kerala by a group of ambitious visionaries. The Dhanlaxmi Bank has earned the trust and goodwill of clients with its rich heritage over the period of 90 years. It is due to the firm belief of the bank in the need to seek innovation, deliver the best service and demonstrate responsibility that it has grown from strength to strength in every area. Either it is about the number of customers, the scale of the banks business, the breadth of product offerings, the banking experience offered by the bank or the trust that people has developed on it. The bank has more than 653 touch points across India at the service of its customers. The focus of the bank has always been on customizing its services as per the customers and personalizing relations with them. The Bank has adopted Centralised Banking Solution at all its branches to extend the banking services to its clientele anywhere/anytime through multiple delivery channels. A data center has been set up in Bangalore by the bank, to keep the system of network operational 24/7. The Bank has also operated a disaster recovery center at Thrissur for meeting various contingencies. On 10 August 2010, the bank has changed its name from Dhanalakshmi Bank to Dhanlaxmi Bank. In March 2010, the bank introduced Dhanlaxmi Bank Platinum and Gold Credit cards.