Nellore, situated in the southern Indian state of Andhra Pradesh, is also known as Vikrama Simhapuri. Various dynasties like the Mauryas, Ashoka the Great, the Vijayanagara Empire, the Cholas, the Pallavas and other empires had ruled over this area for years. The modern administration of the city is carried out by an elected representative for each of its 56 wards. The city functions as the headquarters of Nellore District. The fertile banks of River Penna support the cultivation of paddy at Nellore. The economy or trade in Nellore mainly depends upon agricultural produce along with other modern industries such as hardware, textile, automobile, consumer goods and other SMEs. There are a few of large industrial estates in and around the city that houses units of Nippo batteries and Apache leather shoes. Shrimp culturing is quite famous at Nellore, owing to its proximity to the sea. Nellore has many educational institutions and universities and many other schools and colleges. Some of the well-known tourist attractions in and around Nellore include the Barashaheed Dargah, the Venkatagiri Fort, the Tikkana Park, the Udayagiri Fort, the Nellapattu Bird Sanctuary, the Nellore Ranganatha Temple, etc.
In 1927 the Dhanlaxmi Bank Ltd. was incorporated at Thrissur, Kerala by a group of ambitious visionaries. The Dhanlaxmi Bank has earned the trust and goodwill of clients with its rich heritage over the period of 90 years. It is due to the firm belief of the bank in the need to seek innovation, deliver the best service and demonstrate responsibility that it has grown from strength to strength in every area. Either it is about the number of customers, the scale of the banks business, the breadth of product offerings, the banking experience offered by the bank or the trust that people has developed on it. The bank has more than 653 touch points across India at the service of its customers. The focus of the bank has always been on customizing its services as per the customers and personalizing relations with them. The Bank has adopted Centralised Banking Solution at all its branches to extend the banking services to its clientele anywhere/anytime through multiple delivery channels. A data center has been set up in Bangalore by the bank, to keep the system of network operational 24/7. The Bank has also operated a disaster recovery center at Thrissur for meeting various contingencies. On 10 August 2010, the bank has changed its name from Dhanalakshmi Bank to Dhanlaxmi Bank. In March 2010, the bank introduced Dhanlaxmi Bank Platinum and Gold Credit cards.