Jodhpur, the second metropolitan in the state of Rajasthan, is popularly known as the "Sun City" for its bright weather. It is situated in the North-western edge of the country near the Thar Desert. It is a very popular tourist destination in India with myriad palaces, forts and temples. Jodhpur city is the administrative headquarters of Jodhpur District. According to Hindu epic Mahabharata, the city was the heart of the kingdom of Marwar. The Ahirs were the original inhabitants of Jodhpur. Later the Rajputs settled in this region after the intermittent dominance of the Marathas and the British. The current administration of the city takes place under its 65 wards under the Jodhpur Nagar Nigam which is headed by a mayor. Tourism is the main source of the economy as it fuels the handicraft industry as well as local businesses. Bajra (pearl millet), Rabi, wheat, pulses and a variety of spices like jeera, dhania and red chilies are the major crops grown in Jodhpur. The city is a major hub of many educational institutions like Indian Institute of Technology Jodhpur (IITJ), AIIMS Jodhpur, NIFT Jodhpur, National Law University Jodhpur, All India Institute of Medical Sciences Jodhpur. The places which attract tourist are Mehrangarh Fort, Jaswant Thada, Umaid Bhawan Palace Museum, clock towers among others.
In 1927 the Dhanlaxmi Bank Ltd. was incorporated at Thrissur, Kerala by a group of ambitious visionaries. The Dhanlaxmi Bank has earned the trust and goodwill of clients with its rich heritage over the period of 90 years. It is due to the firm belief of the bank in the need to seek innovation, deliver the best service and demonstrate responsibility that it has grown from strength to strength in every area. Either it is about the number of customers, the scale of the banks business, the breadth of product offerings, the banking experience offered by the bank or the trust that people has developed on it. The bank has more than 653 touch points across India at the service of its customers. The focus of the bank has always been on customizing its services as per the customers and personalizing relations with them. The Bank has adopted Centralised Banking Solution at all its branches to extend the banking services to its clientele anywhere/anytime through multiple delivery channels. A data center has been set up in Bangalore by the bank, to keep the system of network operational 24/7. The Bank has also operated a disaster recovery center at Thrissur for meeting various contingencies. On 10 August 2010, the bank has changed its name from Dhanalakshmi Bank to Dhanlaxmi Bank. In March 2010, the bank introduced Dhanlaxmi Bank Platinum and Gold Credit cards.