Bhilwara, a town in the Mewar region of the Indian state of Rajasthan, is the 7th largest city in the state. The city has several seasonal rivers like Kothari, Menali, Bedach, Banas, Khari and Mansi meandering through it. The city depends upon its ponds and dams for irrigation. The major industry in Bhilwara is textiles. There are more than 850 textile manufacturing units that specialize in the synthetic fabric used in trousers. Bhilwara is also the one and only center in India that produces insulation bricks. The city has around 33 units for it. Bhilwara also has a thriving mining industry in which large-scale mining is done for sandstone, soapstone, feldspar, quartz, China clay, mica, etc. The city has recently caught the attention of the iron ore industries as it has enormous deposits of low-grade iron. A huge plant for iron ore mining and beneficiation has been set up at Bhilwara recently, which has made this city a magnet for all the major steel companies of India and has simultaneously made Rajasthan an important name for the steel industries of the country.
In 1927 the Dhanlaxmi Bank Ltd. was incorporated at Thrissur, Kerala by a group of ambitious visionaries. The Dhanlaxmi Bank has earned the trust and goodwill of clients with its rich heritage over the period of 90 years. It is due to the firm belief of the bank in the need to seek innovation, deliver the best service and demonstrate responsibility that it has grown from strength to strength in every area. Either it is about the number of customers, the scale of the banks business, the breadth of product offerings, the banking experience offered by the bank or the trust that people has developed on it. The bank has more than 653 touch points across India at the service of its customers. The focus of the bank has always been on customizing its services as per the customers and personalizing relations with them. The Bank has adopted Centralised Banking Solution at all its branches to extend the banking services to its clientele anywhere/anytime through multiple delivery channels. A data center has been set up in Bangalore by the bank, to keep the system of network operational 24/7. The Bank has also operated a disaster recovery center at Thrissur for meeting various contingencies. On 10 August 2010, the bank has changed its name from Dhanalakshmi Bank to Dhanlaxmi Bank. In March 2010, the bank introduced Dhanlaxmi Bank Platinum and Gold Credit cards.