Baranagar is an emerging city in the Indian state of West Bengal. It is a municipality in the Barrackpore subdivision of the North 24 Parganas district and territorially belongs to the Kolkata Urban Agglomeration. The area was occupied by the in the seventeenth century. An old mansion of the Dutch merchants still remains in the Kutighat area. There was a hog factory in the area where around 3,000 hogs were slaughtered and salted for export every year. Hogs are called "Baraha" in Bengali and hence the area came to be known as "Baraha Nagar" or the "town of hogs." The name got modified to Baranagar later. Baranagar was a renowned center for the extensive jute trade and manufacturing gunny bags during the British era. Baranagar hosts the Indian Statistical Institute or ISI, which is an institution of national importance. It is devoted to research, teaching and application of statistics, social sciences and natural sciences. The city is a major industrial center for the manufacture of agricultural and industrial machinery. Furthermore, the city also has several units for the manufacture of chemicals, castor oil and matches. It also has numerous cotton-processing companies. Temples such as Kaancher Mandir, Joy Mitra Kali Bari and Pathbari draw a lot of local tourists to Baranagar.
In 1927 the Dhanlaxmi Bank Ltd. was incorporated at Thrissur, Kerala by a group of ambitious visionaries. The Dhanlaxmi Bank has earned the trust and goodwill of clients with its rich heritage over the period of 90 years. It is due to the firm belief of the bank in the need to seek innovation, deliver the best service and demonstrate responsibility that it has grown from strength to strength in every area. Either it is about the number of customers, the scale of the banks business, the breadth of product offerings, the banking experience offered by the bank or the trust that people has developed on it. The bank has more than 653 touch points across India at the service of its customers. The focus of the bank has always been on customizing its services as per the customers and personalizing relations with them. The Bank has adopted Centralised Banking Solution at all its branches to extend the banking services to its clientele anywhere/anytime through multiple delivery channels. A data center has been set up in Bangalore by the bank, to keep the system of network operational 24/7. The Bank has also operated a disaster recovery center at Thrissur for meeting various contingencies. On 10 August 2010, the bank has changed its name from Dhanalakshmi Bank to Dhanlaxmi Bank. In March 2010, the bank introduced Dhanlaxmi Bank Platinum and Gold Credit cards.